The 15 Shopping Tours in Japan That Earn Their Price

1.Tokyo Tsukiji Fish Market Food and Culture Walking Tour

★★★★★★★★★★5.0 · 3,184 reviews · from $99Our pick

Explore Tokyo’s Tsukiji Outer Market with a local guide, tasting sushi, Wagyu, seafood, fruit, and Japanese snacks in three lively hours.

“Our tour guide, Take, was full of history and knowledge of the food and culture. Take communicated well and gave a nice variety of different types of food. The food we sampled was really good! My favorite was the squid! I never ate sushi but wanted to be open minded! It was really good, especially the eel. There is a bit of walking, but it was worth it!”

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2.Tsukiji Fish Market Food and Walking tour

★★★★★★★★★★5.0 · 1,724 reviews · from $30

Explore Tsukiji with a local guide, tasting seafood, sushi, omelets, and street food while learning market history and temple culture.

“Jim is very knowledgeable and brings a very unique perspective to Japanese culture. I would highly recommend him to anyone visiting Japan.”

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3.Tsukiji Fish Market Guided Walking Tour

★★★★★★★★★★4.9 · 1,397 reviews · 2 hours · from $22Best value

Explore Tsukiji Outer Market with an English-speaking guide, temple visit, food tips, tastings, and two hours of practical Tokyo food culture.

“Nicolas provided a great tour of the markets and temple. Lots of yummy food sampled 😊”

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4.Nishiki Market Brunch Walking Tour (7 Tastings + Brunch)

★★★★★★★★★★5.0 · 1,355 reviews · from $68

Taste seven Kyoto specialties, enjoy brunch, and explore Gion, Pontocho, and Nishiki Market with a small-group local guide.

“Lovely tour guide . Good insights Into area and food.great selection of food tastes and lovely lunch . Small group so personalised”

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5.Tsukiji Fish Market Guided Tour and Sushi Making with Pro Chef

★★★★★★★★★★5.0 · 775 reviews · from $104

Explore Tsukiji’s outer market, learn sushi from a pro chef, and eat your own nigiri in this practical four-hour Tokyo food tour.

“Great intro to sushi making class and fun foodie tour of Tsukiji market. Come with cash - you’ll spend as much on the street food as you will on the price of the class. I would really like a sequel to this class to learn more!”

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6.Tsukiji Fish Market Food and Culture Walking Tour

★★★★★★★★★★4.7 · 757 reviews · 3 hours · from $96

Taste Wagyu, sushi, omelets, and seasonal fruit while exploring Tsukiji Market with an English-speaking local guide.

“wonderful explanations. very small group. fun tastings. Kobe beef. WOW! Guide Mana excellent so much tasting in market.. the lunch was a fun destination and “show” but not very hungry at that point perfect choice for our 1st “jet lag day””

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7.Tsukiji Fish Market: Street Food & Culture Walking Tour

★★★★★★★★★★5.0 · 669 reviews · from $33

Explore Tsukiji Market with a local guide, sample Japanese street food, watch fish cutting, visit a temple, and learn Tokyo food culture.

“We loved our fish market tour! Tomo did a fanstatic job of telling us a bit of history and culture. We loved all the food and enjoyed see the market”

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8.Tsukiji Fish Market Small-Group Food Walking Tour

★★★★★★★★★★5.0 · 621 reviews · from $87

Taste fresh seafood, market snacks, sushi, and Japanese sweets while exploring Tsukiji’s shrines and food culture with a small group.

“Our tour was great! Our guide was knowledgeable, fun and introduced us to new places, good food and areas we wouldn’t have otherwise seen.”

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9.Kuromon Market Food Walking Tour in Osaka (6 stops, 6 tastes)

★★★★★★★★★★5.0 · 550 reviews · from $50

Taste Osaka classics at Kuromon Market, browse Doguyasuji, and learn local food culture with a small group guide in two lively hours.

“We had a great tour with Niko. Loads of energy and lots of fun. Niko was interested in what the group wanted and adjusted where she could to make it an even better tour. She gave us loads of insights and background into Japanese life and culture.”

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10.Tsukiji Fish Market Sushi Making Class with Pro Chef

★★★★★★★★★★4.9 · 506 reviews · 90 minutes - 4 hours · from $63

Learn nigiri and maki with a professional chef in Tokyo’s Tsukiji Market, using fresh seafood, traditional tools, tea, soup, and expert guidance.

“Kate is a remarkable sushi chef who took us through all the steps of sushi making with great explanations - a worthwhile experience in the heart of the fish market”

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11.Tokyo Food Tour Taste Fresh Delights at Tsukiji Market

★★★★★★★★★★5.0 · 429 reviews · from $90

Taste sushi, oysters, tamago, puffer fish, and more while Keiko guides you through Tokyo’s crowded Tsukiji Outer Market.

“Keiko was a very knowledgeable and patient host who explained the history and significance of the stalls we visited very well. We also went to stalls and tried different foods that were more unique to the Tsukiji Market, which I really enjoyed! Would recommend to anyone who's interested in Japanese cuisine!”

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12.Kyoto Nishiki Market Food and Culture Walking Tour

★★★★★★★★★★5.0 · 412 reviews · from $80

Taste Kyoto specialties at Nishiki Market, visit shrines and shopping arcades, and learn local food customs on a small-group walking tour.

“My guide was kind and friendly and gave a nice tour. But the company itself was incredibly unhelpful and didn’t seem to care about my experience at all. They provided the wrong starting location and when I reached out to them they send the same wrong directions again and told me there was no refund and stopped all communication despite me contacting them repeatedly. Luckily I thought to look back into the details and I was able to piece together the starting point and found it on my own. Fortunately my guide was still waiting there even though it was almost 45 minutes after start time! Once I explained the…”

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13.Tokyo Tsukiji Fish Market Tour and Sushi Making Lesson

★★★★★★★★★★5.0 · 390 reviews · from $99

Explore Tsukiji Outer Market, taste Japanese specialties, then make sushi, tamagoyaki, and miso soup in a small Tokyo class.

“Did this tour with 5 other friends and it was amazing. The fish tour of the market was interesting and we learned about the local food and customs. We took the bus to the cooking studio where we made sushi rolls and an an egg omelette. We ate and tasted sake. Everything was wonderful.”

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14.Nishiki Market Tea Ceremony with Koto Performance

★★★★★★★★★★4.8 · 294 reviews · 1 hour · from $56

Make matcha, hear live koto music, and learn Kyoto tea customs at KOTOLILY KYOTO near Nishiki Market in a small one-hour session.

“Such an amazing experience, the matcha, candies and Yurika playing the koto was fenomenal. Yurika was so nice and speaks very good English so it can help you with any request”

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15.Kuromon Market Food Walking Tour (6 stops, 6 tastes)

★★★★★★★★★★4.6 · 272 reviews · 2 hours · from $49

Explore Kuromon Market with a local guide, tasting Osaka specialties, browsing kitchenware, and walking through Hozenji and Dotonbori.

“Great tour with Noz. We really enjoyed sampling food at the market, learning about the culture and history of Osaka. Highly recommend. 🇦🇺🇯🇵”

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